# LinkedIn messages after connecting

What to send on LinkedIn after a prospect accepts your Victoria AI connection request, message by message, using a give-first opener.

LinkedIn messages go only to people who accepted, so they're warmer than a cold email. Use that: be brief, be useful and lead with something for them.

## First LinkedIn message after connecting

The first message is the highest-impact touch in the sequence. Use one of two opener structures, then one short CTA that gives rather than asks.

The "I help X do Y by Z" opener:

```text
Hey {first_name}, I help [specific kind of company] [solve one specific problem] by [a very short differentiator].

Mind if I [make a quick intro / send a short sample / share a quick idea]?
```

The question opener, which needs something specific and true about them, usually from an AI Personalization field (here `{recent_highlight}`):

```text
Hey {first_name}, {recent_highlight}.

[One question about it, such as: are you doing more of that this month?]
```

No "thanks for connecting" padding, no pitch and no meeting ask. See [Openers that get replies](https://docs.versionseven.ai/playbook/openers) for both structures with examples.

## Second LinkedIn message

Give something more. If they didn't answer the first offer, make it again in a different form, or give the thing outright in a line or two: one idea that's working for companies like theirs, or a resource they can use without replying.

```text
{first_name}, one thing that's working for [companies like theirs] right now: [the idea, in one line].

Happy to send [the give] if it's useful.
```

## Last LinkedIn message

Keep the door open and leave the give on the table. Make it easy to say "later".

```text
Last note from me, {first_name}. If the timing's off, no problem at all. The offer of [the give] stands whenever it's useful.
```

## Reference email in a multichannel LinkedIn message

In an Email + LinkedIn sequence, the lead also gets your emails. Mention them, so the two channels read as one conversation instead of two strangers writing:

```text
{first_name}, I sent you an email about [the give] as well. Easier to reply here if you prefer.
```

Every touch after the first should tie back to the other channel in a few words. See the [multichannel starter](https://docs.versionseven.ai/playbook/sequences/multichannel-b2b-default).

## LinkedIn message style

- Write like a person. Read it out loud; if it sounds like a brochure, rewrite it.
- Shorter is better on LinkedIn: two or three short lines.
- No bullets or bold. Use short paragraphs with blank lines between them.
- No links and no attachments. Offer the give in words; the Appointment Setter shares a link when the prospect asks for it.
- One AI Personalization field at most, and never two in one message.
- No slop: no em dashes, no "I came across your profile". See [Slop](https://docs.versionseven.ai/playbook/slop-language).